Updated: See related links at bottom.
I want to acknowledge a very interesting debate that has exploded in the blogosphere this week: the "PR Blackout". This discussion doesn't apply to BlogHer because members of our network already separate editorial from sponsored content and have since 2006. That said, if bloggers care about something -- and whoo, boy, do they care about this idea -- BlogHer covers it.
So we asked Contributing Editor Liz Gumbinner to share her round-up of the community discussion, so she wrote The Blogger PR Blackout - The good, the bad, and the completely puzzling. She's done an excellent, thoughtful job in covering all sides of the issue -- I hope you enjoy it! (BTW I'm closing comments here so that we can all comment on her post thanks.)
This debate and Newsweek's article are peripherally related to a larger issue, namely draft digital guidelines published by The Federal Trade Commission for bloggers. BlogHer does have a position on the FTC: I invite you to read more about our standards for great blogging about editorial AND products. If you're attending BlogHer '09, you might be interested in attending the BlogHerAds session at 3 p.m., Saturday, July 25, where we'll talk more about the FTC's new draft guidelines and blogger responsibilities.
New related links:
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